AerFin Brand Wins Gold and Two Silvers at Transform Awards Europe

AerFin has been awarded one Gold and two Silver awards at the prestigious Transform Awards Europe, recognising excellence in brand strategy and design.

• Gold – Best Visual Identity (Transport & Logistics)
• Silver – Best Visual Identity (Engineering & Manufacturing)
• Silver – Best Brand Evolution (Business)

Launched in September 2024, the AerFin rebrand was developed as a strategic investment to support the company’s long-term growth ambitions – strengthening market differentiation, building brand equity, and reinforcing its position as a leader in the global aviation aftermarket.

Grounded in a clear brand strategy, the rebrand reflects AerFin’s purpose – to breathe new life into aviation – and its ambition to be the most trusted partner in the aviation aftermarket.

In under 18 months since launch, the brand has already delivered measurable impact – establishing a clearer, more consistent market presence and strengthening how AerFin connects with customers and partners worldwide.

At its core, the brand is built on three defining pillars – confidence, reliability and progress – which shape how AerFin operates, communicates and delivers for its customers. These principles are embedded across the business, guiding decision-making and ensuring a consistent, high-quality experience at every touchpoint.

The Transform Awards celebrate the very best in brand development across Europe, with winners selected by a panel of industry experts.

Delivered in partnership with Mr B & Friends, and brought to life across the organisation, the AerFin brand has been embedded across all key touchpoints – ensuring a consistent, confident and differentiated presence in the aviation aftermarket, aligned to what the business does: buying, selling, leasing and repairing aircraft, engines and parts to maximise value and keep fleets moving.

This recognition marks an important milestone in AerFin’s continued evolution and reinforces its position as a forward-looking, purpose-driven leader in the sector.

In less than 18 months, the brand has already made a measurable impact on how we show up in the market, and that’s down to the way everyone across the business has embraced it. As we continue to grow, this brand will help us stand out, compete more effectively, and open new opportunities for the future.

This recognition marks an important milestone in AerFin’s continued evolution and reinforces its position as a forward-looking, purpose-driven leader in the sector – one that combines deep expertise with a clear sense of direction on where it is heading and how it delivers value to customers worldwide.